Daily Insurance Industry News
Daily Insurance Industry News
Sunday 18th of November 2018
May 27, 2008

Fresh! backs online expansion with Open GI

by Gill Montia

Story link: Fresh! backs online expansion with Open GI

Fresh! Insurance, the broker founded in 2002, has transferred its trading system to Open GI, having previously been enabled by CDL.

Under the terms of a four year contract, Open GI will provide support from its core back-office system in addition to certain new products such as Open-i, OpenWord and OpenAttach.

The move is linked to the broker’s ambitious expansion plans, which include the further development of its online brands, Ladybird Insurance for women and First Insurance for men.

Open GI provides a powerful quote engine and according to Fresh! managing director, Lisa McPherson, the new system will be able to handle a major increase in web traffic.

Open GI supplies IT systems to around 2,000 brokerages in the UK and Ireland, providing technology that can be used by personal and commercial lines brokers trading in both standard and niche markets.


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