Direct Line adds home insurance to comparethemarket.com
by Gill Montia
Story link: Direct Line adds home insurance to comparethemarket.com
From today, home insurance via Direct Line brands, Churchill and Privilege, and strategic partner brands, Nationwide and Sainsbury’s Bank, are available on comparethemarket.com. The insurer says the move reinforces its multi-channel distribution model. Direct Line chief executive, Paul Geddes, adds: “This builds on the successful launch in July of motor insurance products through this channel. [...]
Towergate and comparethemarket.com collaborate
by Richard Kilner
Story link: Towergate and comparethemarket.com collaborate
Towergate Insurance and comparethemarket.com have signed an agreement whereby Towergate will provide the price comparison website with insurance for its SME customers. Towergate will gain business from comparethemarket.com in a number of lines, including Commercial package, Liability, Commercial & Let Property, Restaurants, Surgeries and Offices. The new business will be handled by specialist commercial unit, [...]
Comparethemarket.com makes trio of appointments
by Richard Kilner
Story link: Comparethemarket.com makes trio of appointments
After experiencing a brilliant year of 160% growth comparethemarket.com has increased its team to keep up with demand. David Jackson has been appointed to the post of director of Insurance Partners and will be responsible for leadership of the team which handles managing car, home, commercial vehicle and motorbike insurance. He formerly worked for Yorkshire [...]
Meerkat Aleksandr delivers award for comparethemarket.com
by Richard Kilner
Story link: Meerkat Aleksandr delivers award for comparethemarket.com
comparethemarket.com has won the Marketing Initiative of the Year Award for its highly recognised compare the meerkat adverts, starring Aleksandr Orlov, the Russian meerkat. The award, given at the British Insurance Awards 2009, was given as the public and commentators alike gave a hitherto unprecedented response to Aleksandr’s on-screen antics. Aleksandr’s catchphrase “Simples!” has become [...]
Comparethemarket.com expands its home insurance panel
by Gill Montia
Story link: Comparethemarket.com expands its home insurance panel
Comparethemarket.com has added seven new brands to its home insurance panel, as quote volumes for home cover rise sharply. Kwik Fit, Endsleigh, Hiscox, Castle, Aim4agreatquote, Insureitall, and Policyshop now form part of the price comparison website’s resource. The firm’s commercial director, Jeremy Moll, comments: “This year our home insurance quote volumes have increased by 300% [...]
Comparethemarket.com panel adds twelve car insurance providers
by David Masters
Story link: Comparethemarket.com panel adds twelve car insurance providers
Price comparison site Comparethemarket.com has added twelve new car insurance providers to its panel in recent weeks. The new providers are Quote a Car, Broker King, Policy Shop, One Call, Premium Choice, My Motor Quote, Insure Your Motor, 1st Central, Express, Only Insurance, and Insure Pink. The site has received ‘unprecedented’ levels of traffic since [...]
