Equity Direct Broking re-selected by Nissan
by Richard Kilner
Story link: Equity Direct Broking re-selected by Nissan
Equity Direct Broking Limited (EDBL) has retained its affinity partnership with Nissan Motor (GB) Ltd, following a full tender process involving a number of other UK providers.
The decision by Nissan to once again select EBDL sees the firm confirmed as a full affinity partner, and tasked with administration of the branded Nissan Insurance programme for the next three years.
Dave Murfitt, aftersales director for Nissan, said that the firm had chosen Equity again because it had shown its understanding of Nissan’s business and was well-aligned with the manufacturer’s aspirations.
Charles Offord, EDBL managing director, described the retention of the relationship with Nissan as indicative of the firm’s strong growth.
Offord added that the firm, which has managed Nissan’s administration for around five years, would now be able to provide new service initiatives designed to foster relationships and enhance the value of the Nissan brand.
Earlier in the year EDBL was chosen by Silverstone Circuit to administer the famous track’s classic car and bike insurance schemes.