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Daily Insurance Industry News
Monday 16th of July 2018
September 21, 2011

Zurich appoints chief marketing officer

by Richard Kilner

Story link: Zurich appoints chief marketing officer

Zurich appoints chief marketing officer

Zurich Financial Services Group has announced the appointment of Isabelle M. Conner to the position of group chief marketing officer.

Conner, whose appointment is effective from 1 October, succeeds Arun Sinha, who left Zurich at the end of July.

Conner joins the firm from ING, where she had spent the last seven years as global head of Marketing.

Earlier in her career she worked in various locations in the US and Europe for Deutsche Bank, Weiss, Peck & Greer and Prudential Securities.

She will assume responsibility for the Marketing function, in accordance with Zurich’s strategic approach and objectives, and develop and implement the firm’s global brand strategy.

Conner is to be based in Zurich and will report directly to Chief Administrative Officer Christian Orator.

 

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