Brit becomes ECB’s chief sponsor
Brit Insurance is to become the primary Team Sponsor of England Cricket, it has been announced.
The deal, lasting initially for a four year period, will begin in January next year and was announced by the England and Wales Cricket Board (ECB).
The agreement will mean that all playing and training apparel of both the men’s and women’s teams, as well as the England Lions and disabled team, will be emblazoned with Brit’s logo.
The ECB chief executive, David Collier, has expressed the organisation’s delight at having landed Brit as its principal sponsor.
Collier went on to thank Vodafone for their strong support as Brit’s predecessor principal sponsor over the last 12 year period.
The announcement comes almost halfway into the Ashes Test series, in which England have drawn one game and won the second to achieve a 1-0 lead over Australia.
Category: Brit Insurance News, Insurance News
Visited 1481 times, 1 so far today
Comments (0)
Trackback URL | Comments RSS Feed
There are no comments yet. Why not be the first to speak your mind.