Comparethemarket.com expands its home insurance panel

by Gill Montia

Story link: Comparethemarket.com expands its home insurance panel

Comparethemarket.com has added seven new brands to its home insurance panel, as quote volumes for home cover rise sharply.

Kwik Fit, Endsleigh, Hiscox, Castle, Aim4agreatquote, Insureitall, and Policyshop now form part of the price comparison website’s resource.

The firm’s commercial director, Jeremy Moll, comments: “This year our home insurance quote volumes have increased by 300% and we anticipate further growth.”

He adds: “We pride ourselves on building great commercial relationships with our insurance brands … we only work with reputable brands to ensure we offer … the right policy at the best possible price. We welcome these new home brands to the panel and are looking to grow the panel further still.”

The price comparison site says it is waiting to see how the increase in visits will affect market share and is hopeful of securing third position in the UK price comparison marketplace, based on consumer visits.

Success if it comes will no doubt be attributed to the company’s latest advertising campaign, which features Aleksandr, the Russian meerkat founder of “comparethemeerkat.com”, who appeals to the consumer to stop visiting his site when looking for competitively priced insurance.