Onlyinsurance.com Launch Online PMI Offering

by Stewart Douglas

Story link: Onlyinsurance.com Launch Online PMI Offering

City-based online insurer onlyinsurance.com has today announced it is preparing to launch a new PMI (private medical insurance product proposition, designed to offer consumers a choice of select insurance products suited to their requirements.

The London online insurer has announced today that its PMI offering has been launched with AXA and BUPA plans amongst those reflected by the proposition, which is designed to offer similar policy quotes depending on specific client circumstances.

Private medical insurance provides for the expense of private sector medical treatment in the event of injury or illness, and is expected to continue to grow over the coming years as general affluence rises against a backdrop of an increasingly burdened NHS.

With motor and travel insurance products already well adapted to online sales, onlyinsurance.com is proceeding on the basis that the blueprint for success will adapt to this ever increasing branch of insurance.

The new PMI product offering will see onlyinsurance.com increasing its online portfolio, focused around the basic premise of an easy-to-use, one stop shop for insurance products, particularly those which are as of yet not available through mainstream online insurance providers.

The product launch is already backed by high profile providers from BUPA to Freedom Healthnet, and will see the onlyinsurance.com product line become available to a wider class of customers through direct-to-consumer sales channels, an innovation in the way in which PMI products are sold.

Additionally the further development of the online infrastructure is designed to promote lower cost insurance offerings for a more accessible market, allowing minimum delay on reaching the consumer audience through direct sales platforms.

With online-based PMI offerings limited at present, onlyinsurance.com has announced it intends to revolutionise the market in the same sense that travel and motor insurance companies have embraced the online marketplace.